Malph has over 19 years of experience working with brands, commercial rights holders (teams, leagues, federations, broadcasters, etc), agencies, and investors.
He has advised global brands, including Sky, Team Sky, Guinness, British Airways, 21st Century Fox, Jaguar Land Rover, Gatorade, Oakley, Wiggle, AEG (The O2 & Wembley Arena), Ordnance Survey, and 888.com on their sport, film, esports and entertainment marketing and commercial strategies.
Esports clients have included BT, Coutts Private Bank, World Rugby, the ECB, SailGP, Badminton World Federation, GAME, Belong Gaming Arenas, Insomnia Gaming Festival, Fortress Melbourne, and Esports Scotland. He also delivered esports insight to the Premier League before the launch of the ePL, and advises Venture Capital and Private Equity funds on the deployment of capital into sports, esports, and gaming.
Malph is frequently invited to speak about esports on industry event panels and interviewed by the media. He tries to share insight rather than just information. Check out http://strivesponsorship.com/insights/ for the latest podcasts, interviews & insights.
Our guest is Malph Minns from the UK. He is Managing Director at Strive Sponsorship. Our discussion included: The difference between esports sponsorship and that of traditional sports and other entertainment industries based on Malph’ s extensive exp...