Blog

I am the host of the Gamers Change Lives Podcast. So, I get to ask the questions, right? But what happens when I get one pitched back. Well, in this case when Christian Bishop asked me a question, I punted (American football reference, when you give…

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In talking with a recent guest on the Gamers Change Lives Podcast (the episode will be out soon) he related how his organization works to connect brands with Gen Z. I was curious about the numbers showing the difference in gaming habits by generatio…

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Sponsorship is key to the success of almost every esports enterprise. That is why we have been focusing Season Two of the Gamers Change Lives Podcast on how to “Follow the Money”. So far, we have had some outstanding guests on both sides…

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If you are an esports entrepreneur, or want to become one, there is a really good chance that you like being around people. Gaming and esports is naturally a community-based industry. So, take advantage of that. Other entrepreneurial enterprises le…

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Finding, recruiting, and signing up sponsors for any esports organization is hard work. Really hard work. And it takes time; usually a lot more than you anticipated at the beginning. Ask anyone who has been there. Yet sponsorship can be the lifeblo…

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The PS1 was released on December 3, 1994. What an amazing console that was, for its time. And for many that was the start of their life as a gamer. (Where did you play your first game?) So, working out the math, if you were 8 years old then, you wo…

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As we taxi off the runway of Season One of the Gamers Change Lives Podcast, we will refuel and soon take off on our next adventure in Season Two: “Follow the Money”.  Once again, I am lucky to have a trusty co-pilot, Reginald, to ha…

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What if our team just qualified to compete in a life-changing event halfway around the world. Think of the excitement, the sense of accomplishment, and how good it is going to be to finally step out onto the world stage. But then we realize there is…

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Let me know if you already knew what that word meant. I didn’t. And admit it. I learned from Jay Acunzo that this is the kind of work that we don't always enjoy doing. Here is his article so you can see a more complete explanation. This is th…

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Esports tournament organizers can be faced with a dilemma. When using a publisher’s game for their next tournament, should they approach them about getting their permission? Or hope for the best and if they cross any lines, ask for forgiveness…

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